Eligibility criteria for Prime Exclusive Discounts
Your Prime Exclusive Discount must meet all of these criteria:
Any product on which you offer a discount must be Prime shipping eligible in all regions within the country. Here’s how you can sign up for FBA.
Any product on which you offer a discount must be in new condition.
Any product on which you offer a discount must have at least a three star rating or no rating. Please note, this criteria may change for discounts specific to special events such as, Prime Day, Black Friday, etc.
The discount must be at least 10% off non-member non-promotional price (that is, Your Price or Sale Price, whichever is lower). Please note, this criteria may change for discounts specific to special events such as, Prime Day, Black Friday etc.
Not a restricted product or offensive, embarrassing or inappropriate product.
Any product on which you offer a discount must comply with customer product reviews policies. To learn more, refer to Customer product reviews policies.
Any product on which you offer a discount must be compliant with pricing policies. For more information, go to Amazon Policy on Reference Prices.